Logline: Must we lose something in order to appreciate it?Short synopsis:
Entrepreneurship and tradition face each other through two regions blessed with a Mediterranean climate: Calabria, Italy and California, USA. Each has something the other wants. Food producers and their pleasure seekers tell stories of passion, pain, modernity, knowledge, loss, and the future.
DIRECTOR BIOGRAPHICAL NOTE:
Calabria to California was created by an attempt to merge two very different initial ideas. The first was a tribute to Vincenzo's ever hardworking grandfather in Calabria, whom he admires immensely. While pondering how that could be expressed in a film, the second came about through an unexpected stay in San Francisco. There, we were surprised by the near reverence with which many young people regarded homemade foods or 'artisan products'. These were the same things in decline in Calabria, for various reasons. If only each place could learn from the other, we thought...
The documentary was a way to explore our relationships with food and work: one more statement as to why such small-scale foods should be supported over the industrialised flattening of taste.
The film is also an expression of determination to see the completed project. It took year and a half to shoot during different seasons, then two and a half for the slow but sure process of post-production. All this while one of us started a business (artisan food import and distribution, of course!), and the other moved between three different countries to pursue an MSc.